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08 . 22 . 17post
The NorthTwentytwo Story
No CommentsRead moreThis is a journal about how NorthTwentytwo transitioned from dream to reality. We will cover this in three short segments,…
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07 . 22 . 17post
Anti-Reflective coating
No CommentsRead moreUsing anti-reflective coating is usually common among models from very high-end and expensive watch brands. An abbreviation you might have…
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06 . 22 . 17post
Magnetic mesh wristband
No CommentsRead moreWe are the first regular watch brand to introduced stainless steel mesh wristbands with a magnetic closure. By regular we do not…
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05 . 22 . 17post
The Arkipelag Collection
No CommentsRead moreThe Arkipelag collection is our second watch collection. It was successfully launched via the crowdfunding site Kickstarter during the summer…
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04 . 22 . 17post
Sapphire versus mineral glass
1 CommentRead moreThe glass of the watch is a major aspect of a timepiece. There are two main types of glass used…
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03 . 22 . 17post
The Nord Collection
1 CommentRead moreThe Nord collection is the first collection we ever created. It was released during 2014 and is still selling today,…
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02 . 22 . 17post
Swiss made watches or movements
No CommentsRead moreIt is no secret that the number one country in the world at manufacturing watches is Switzerland. Brands like Rolex,…
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01 . 22 . 17post
What does 5ATM and 10ATM stand for
No CommentsRead moreThe water resistant of a watch is today a key selling point for watch brands to gain competitive advantage and…